Marks & Spencer is relaunching its Sparks loyalty scheme next week, meaning that card holders can continue to donate to charity, while one lucky person per store will get a free shop.
The fabulous grocer (love getting special food from there) will offer instant rewards during shopping, such as bags of Percy Pigs or Apothecary Candles, with at least one customer per store a week gifted a free shop at the checkout.
The Sparks scheme, which was first launched back in 2015, differs to other supermarkets’ loyalty schemes in that shoppers collect points to get advance access to sales and invites to events, rather than vouchers or discounts offered by Tesco’s Clubcard scheme or Sainsbury’s Nectar card.
When the new scheme is launched, customers with existing points will lose their points in exchange for …
I was overjoyed to get my Sparks card through the post last week, and then saw that anyone can pick one up, so I feel that as a loyal Marks and Spencers customer, I should share what I know:
What is Sparks?
Sparks is M&S new members club. It’s free to join here: marksandspencer.com/sparks or pick up a card and form in store.
What do I get with Sparks?
The membership scheme rewards food and clothing customers with exclusive benefits, events and personalised offers. For instance, I have got some money off vouchers for clothes, homeware and food at the moment, and for the first 12 days I get 10% off food – I could have chosen clothes, but I spend more on food there! When you register, you need to give hobbies and interests …